
Life in the Fun Lane

The essential guide to swimwear back styles.
There are so many swimsuit styles available, but what's really the difference between them? Well, here's the essential guide to finding the best back style for you. Whether you're a...
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Keeping kids safe in the sun
Babies are particularly at risk to the damaging effects of the sun. Up to 6 months, the recommendation is to keep them out of the sun completely. This is because...
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Zoggs Swim Diaries: Taking on the Fuschlsee Crossing
If you haven't read one of our Zoggs Swim Diaries series before, it focuses on people who are taking on a personal challenge whether it be learning to swim, working...
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Top summer picks for kids
Whether you're heading abroad or sticking around in the UK in hope of another summer of sun (fingers crossed), the summer holidays are just around the corner. To make sure...
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How swimming benefits mental health
The benefits of mental health and swimming are widely known. A few months ago, a YouGov study (commissioned by Swim England), found it reduces the symptoms of anxiety and depression...
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Training tips: Improve your swimming technique
If you're looking to improve your swimming technique, have a watch of our training videos, all of which feature James Goddard. James is an award winning British competitive and backstroke swimmer who...
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Our Nitrogen Optic prescription goggle is here
We believe everyone should experience the joy of swimming but if you're short sighted, you may not be able to see as clearly as you'd like. You might be put...
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Building water confidence with pool games
We all know if you start kids off in the right way, you've got a swimmer for life. And by starting off right, we don’t just mean teaching them to...
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